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DOI: https://doi.org/10.61401/ijobr.v1i1

Published: 2026-07-02

Articles

The Effect of Marketing Strategy Variables on Consumer Attraction: A PLS-SEM Study of Cafe Kiyo Bandar Lampung

Mona Enjelita Wijaya, Vicky F Sanjaya

1-12

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72 Views 65 Downloads
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The Effect of Environmental Performance and Stock Liquidity on Stock Return in Mining Companies Listed on the Indonesia Stock Exchange

Rita Priyanti, Ade Sandra Dewi, Maristiana Ayu

13-25

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43 Views 33 Downloads
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Service Responsiveness, Employee Competence, and Technology Use: Effects on Business Actor Satisfaction via Service Quality

Mardalena Mardalena, Fachrudin Fachrudin, Mohamad Gita Indrawan

27-48

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50 Views 35 Downloads
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Digital Transformation and Financial Capability as Drivers of Organizational Sustainability in Emerging Economies

Ditrick Dismas Mtuka, Raphael John Mwezi, Yuliansyah Yuliansyah, Mesak Iek, Elsyan R. Marlissa

49-64

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Sales Effectiveness and Strategic Resource Deployment Driving Business Performance and Sustainability in Emerging Markets

Ajibu Jonas, Ary Mollet

65-78

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