JOFADINI, M.; YUNUS, E. .; ADY, S. U. Marketing Strategy and Housing Purchase Decisions in Banjar: Purchasing Power and Purchase Intention. Studi Ilmu Manajemen dan Organisasi, [S. l.], v. 7, n. 2, p. 563–577, 2026. DOI: 10.35912/simo.v7i2.6885. Disponível em: https://jurnal.stiekrakatau.ac.id/journals/index.php/simo/article/view/6885. Acesso em: 3 oct. 2026.